CHARLOTTE, NC – Greystar, a global leader in the investment, development, and management of high-quality rental housing properties, in partnership with White Point, recently broke ground on a 24-tale building that will have 324 apartment homes and approximately 15,000 SF of ground-floor retail.
“South End is one of the premier urban neighborhoods in the Southeast,” Josh Glover, Senior Director of Development, said. “We’re excited start construction on Greystar’s second high-rise residential project in Charlotte, and the first institutionally-sized residential high-rise in the South End.”
Ascent South End will feature floor plans ranging from microunits to three-bedrooms plus two- and three-bedroom penthouses. Apartment home finishes will have high-end features typically found in custom homes, including custom closets, elevated appliance and fixture packages and highly functional kitchens. The building will feature more than 20,000 sq. ft. of amenity space so that residents can work, relax and exercise or visit the rooftop deck and delight in views of the Charlotte skyline.
WP is partnering with Greystar on the high-rise with the goal of making a unique place at the heart of South End. Designed with South End’s past as a warehouse district in mind, Ascent South End will feature a largely masonry exterior and oversized windows. The building is next door to WP’s plotted office tower and adjacent to Dilworth Artisan Station, a three-tale WP adaptive re-use property.
“We are thrilled to be partnering with White Point on this transformational redevelopment project, and to work closely with them to bring new life to this key part of South End,” said Glover.
“Ascent South End will bring highly sought after residential and retail space to South End, nicely complement our adjacent office tower development and Dilworth Artisan Station and will solidify this block as the premier live-work-play destination in Charlotte’s hottest area,” says Justin Trowbridge, Principal at White Point.
The development will focus on minimizing on-site waste and maximizing indoor environmental quality using smart thermostats, lighting control strategies and safer materials. Additionally, Ascent South End will feature EV charging stations and has a high walkability score with access to public transit.
In addition to Ascent South End, Greystar is working on several other developments in Charlotte, including Lower South End (“LoSo”), Indian Trail, Prosperity Village, Album Huntersville and a large two-phase project in University City.
White Point has $800+ million of mixed-use projects in plotting or under development in Charlotte, Charleston, and Raleigh.

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GREENSBORO, NC – Addison Partners, a real estate investment firm focused on acquiring well-located multifamily properties in strategic growth markets in the Southeast, announced it has sold three communities totaling 178 units in Greensboro, N.C. The buyer and the sales price were not told.
The three communities were the 72-unit Pepper Tree Apartments, the 62-unit Nottingham Apartments and the 44-unit Guilford Place Apartments.
“2022 will be a very busy and productive time for our company, in terms of both acquisitions and dispositions, and the sale of these three properties certainly gets our year off to a fantastic start,” said Brian Schneider, a principal and co-founder of Addison Partners. “Our ownership of these properties is an outstanding example of our investment strategy. We bought three undervalued communities in need of physical and operational improvements, and we made the necessary investments. As a result, we were able to boost rents, significantly increase asset values and deliver best-in-class returns to our investors.”
As 2022 unfolds, Addison will explore acquisitions in secondary and tertiary markets throughout the Southeast. The company currently owns communities in the Birmingham, Ala., Greensboro, N.C., and Charlotte, N.C., metros, and is exploring expansion opportunities in similar metros in the Southeast, as well.
“With the booming population growth and employment centers found across the Southeast, this is a very exciting time to be a multifamily investor in this area,” said Mary Stewart Malone, a principal and co-founder of Addison Partners. “In addition, because of our data-rich and expert-based property evaluation techniques, we are well-positioned to find hidden and undervalued investment gems. Through our unique methodologies to drive rent growth and through relatively simple-to-do physical improvements, we are able to deliver attractive investment returns.”

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SAN CLEMENTE, CA – Greystar, a global leader in the investment, development, and management of high-quality rental housing communities, announced that it has closed on the land at 515 Avenida Vaquero for Everleigh San Clemente, to build a new 55+ Active Adult apartment home community.
“Everleigh San Clemente is ideal for people that have been living in San Clemente since they bought their first home and don’t want to leave the charming beach town,” Emily Clark, Regional Property Manager said. “The community has an ideal location just a mile from the ocean with access to the Pacific Coast Highway, which features a convenient walking and biking trail that extends to Dana Point.”
Additionally, the community is located just down the street from San Gorgonio recreational park and the San Clemente outlet center.
Everleigh San Clemente, the first luxury active adult community in the city, will be built on the former Shorecliffs Golf Club Driving Range. In addition to the community itself, Greystar is developing Shorecliffs Golf Club’s new clubhouse and upgrading the course itself. Future residents of Everleigh San Clemente will delight in the benefits of Shorecliffs Golf Club’s new membership program.
Everleigh San Clemente provides an option for 55+ active adults seeking to right size and live a resort-inspired, maintenance-free lifestyle while remaining in San Clemente. It is also ideal for young families looking for a housing option for their parents to be closer to their families and grandchildren.
The community is scheduled to start early apartment home reservations in July 2022 and open May 2023.

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